Be Bold, Be Relevant, Be Courageous

We Are

Courageous is the state-of-the-art brand studio of CNN, CNN Business, Great Big Story and HLN. Drafting off the journalistic heritage of CNN, Courageous specializes in bold, culturally-relevant creative and documentary-style premium storytelling that captivates audiences.

We are a team of award-winning directors, producers, editors, developers, designers, animators and strategists dedicated to creating authentic, emotionally-resonant and, often, purpose-driven stories on behalf of brands. We shoot all over the world and uphold the highest standards of filmmaking – using the latest, top-of-the-line equipment to create cinematic-quality work. We distribute our content through the powerful footprint of CNN and WarnerMedia.

Recent Awards


ADWEEK Arc Awards 2020

  • WINNER Best Long Form Fiction

    “Out of the Shadows” – Proctor & Gamble

  • WINNER Best Short Form Non-Fiction Series

    “It can wait” – AT&T


Event EX Awards 2020

  • WINNER, Best Outdoor Environment

    "The Shape of History" - Hulu


Webby Awards 2020

  • WINNER People’s Webby

    “Art of Cold” – Coors Light


MediaPost Creative Media Awards 2019

  • WINNER Outdoor Media

    “Shape of History” – Hulu

  • WINNER Branded Entertainment: Original Film/Video

    “The Play for Equal Pay: Exposing the Gender Wage Gap” – Secret

Clients

CREATIVE PARTNERS

Courageous tells engaging stories on the behalf of clients from a wide range of industries and creative sensibilities.

  • Amazon
  • BMW
  • General Electric
  • Invesco
  • Red Lobster
  • Land Rover
  • Warner Brothers
  • Ad Council
  • Hulu
  • Sleep Number
  • Tide
  • Mass Mutual
  • Subaru
  • Kenneth Cole
  • GEICO
  • Boeing
  • Reebok
  • TNT's The Alienist
  • Toyota
  • SERVPRO
  • JC Penney
  • HPE
  • Hyundai
  • Merck
  • AETNA
  • Lockheed Martin
  • KPMG
  • Memorial Sloan Kettering
  • Volvo
  • Bayer
  • Princess Cruises
  • Benjamin Moore
  • DIRECTV
  • Charles Schwab
  • Pitney Bowes
  • AMEX
  • National
  • Showtime
  • Bravo
  • AT&T
  • LensCrafters
  • Netflix
  • EPIX
  • Intel
  • Modelo
  • Lenovo
  • Marriott
  • IFC
  • Bud Lite
  • Square Enix
  • Norfolk Southern
  • EBAY
  • T-Mobile
  • Farmers Insurance
  • Microsoft
  • Canon
  • Sony Pictures
  • Experian
  • PepsiCo
  • Cinemax
  • TD Bank / AmeriTrade
  • United
1

Coors Light

Capturing Mountains in a Different Light

For photographer Reuben Wu, capturing the splendor of the world’s highest peaks demands an innovative technique grand enough to match the grandeur of his subjects. In this Great Big Story for Coors Light, we follow Wu to the Pastoruri Glacier in Peru, where he paints the nighttime landscape with light from specialized drones and illuminates the majesty of the ice blue glacial walls, 16,000 feet high in the sky.

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2

Mass Mutual

Bikers Against Bullies

For years, Phil Mick fell victim to bullying. His worrying gave him stomach aches and he began to resent going to school. Then, he got help from some unlikely angels—50 big-hearted, leather-clad bikers. The United Motorcycle Enthusiasts are a brotherhood riding to do good. On Phil’s first day of middle school, they banded together to give him an unbelievable back-to-school escort, sending the message that empathy and love is always the answer.

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3

Western Union

When Everything Changes

When Hurricane Maria knocked out power for millions of Puerto Ricans, banks were closed, ATMs shuttered, and everything had to be paid for in cash. In this Great Big Story for Western Union, we trace the story of two neighbors as they navigate the long road to recovery after the storm's devastation. With cooperation, kindness, and a little help from Western Union, Jonathan Sepulveda and Alana Feldman are demonstrating the power of community to overcome unexpected tragedy—even a year after the rain and winds have subsided.

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4

Panera

Behind The Mascot

No matter how furry, fierce, or feathered, when you need a mascot made there's only one name at the head of the list. In this charming Great Big Story for Panera Bread, we meet Brittany Jacob and her madcap band of creatives at the Olympus Group in Milwaukee, Wisconsin. They're the team behind some of the world's most beloved mascots and know a thing or two about collaboration, creativity, and the importance of a good lunch.

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5

Sleep Number

What Makes The Game

NFL star Harrison Smith has gone from strength to strength in his record-breaking career as a Minnesota Vikings safety. And in this stunning film for Sleep Number, Harrison reveals a key secret of his success—sleep. Through intimate interview and epic footage from the football field, Harrison invites us to see the surprising connection between the quality of his forty winks and the caliber of his gameday performance.

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6

HPE

Closer to a Cure

For the men and women coping with the effects of Alzheimer's, the search for a cure amounts to a race against time itself. In this Great Big Story for HPE, we follow an elderly couple in Germany to explore the link between memory and identity as they cope with the disease, and learn how memory-driven supercomputers are empowering scientists to experiment with new treatments.

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7

Boeing

How to Build a Rocket to Mars

In New Orleans’ bayou country, teams of engineers from Boeing are designing and constructing the world’s largest and most powerful rocket in history. Together, Boeing and NASA are uncovering the next great frontier, building a future where humankind goes beyond Earth.

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8

Charles Schwab

Not Impossible Labs

When film and television producer Mike Ebeling came across the story of Tempt1, an influential graffiti artist now bedridden due to Lou Gehrig’s disease, he knew he had to do something to help this creator get creating again. In this inspiring film for Charles Schwab, we follow Ebeling as leaves his old career behind and founds Not Impossible Labs, an organization which uses groundbreaking technology and out-of-the-box thinking to innovate for the good of humanity.

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9

Princess Cruises

How Libby Did It

In 1985, Libby Riddles became the first woman to win the famous Iditarod long-distance dog sledding race, and gave a new face to the spirit of Alaska - strong, determined, and dedicated to a natural environment unlike any on Earth. In this visually stunning video for Princess Cruises, Libby recounts her amazing Iditarod journey and her passion for sharing Alaska's beauty with Princess travelers.

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